Instagram Launches "Edits": A Powerful New Video Editing App

Instagram has officially launched its dedicated video editing app, "Edits." This new app offers a comprehensive suite of tools designed to simplify and enhance video creation for Instagram users.

Instagram Edits App

Edits aims to streamline the video creation process, addressing the challenge of using multiple apps and complex workflows. It positions itself as a direct competitor to CapCut, the popular video editing app from TikTok's parent company, ByteDance.

“The process of making videos can be challenging, often requiring multiple apps and complicated workflows. With Edits, you now have a dedicated space with powerful capabilities for video creation.” - Instagram

Key Features of Edits:

  • Multi-channel editing: Edit multiple video streams simultaneously on a timeline.
  • Project management: Manage multiple video projects within the app.
  • Notes: Jot down ideas and add notes to saved Reels.
  • Reels trends: Discover trending Reels and audio to inspire your content.
  • Longer video: Capture clips up to 10 minutes long.
  • Video effects: Utilize green screen, cutouts, and AI-powered animation.
  • Export (without watermark): Upload directly to Instagram or download for other platforms.
  • Other elements: Add captions, royalty-free music, and view content analytics.
Edits app

Future Developments:

Instagram plans to expand Edits with features like keyframe editing, enhanced AI capabilities for changing video settings, advanced collaboration tools, new fonts, text animations, transitions, voice effects, filters, and sound effects.

While the initial version of Edits is free, Instagram CEO Adam Mosseri has indicated that some AI features may require payment due to increased computing costs. However, Instagram aims to keep as many features free as possible.

Download Edits today from the App Store and Google Play Store.